CLIENT // Springfree Trampoline Inc.

TARGET AUDIENCE // Children, young athletes & parents, Olympics & Sporting events audience.

CONCEPT // Produce image assets and high standard design outlook for brand ambassadors to professionally represent Springfree Trampoline.

DESIGN ISSUES // These ambassadors are world-class athletes and health professionals who deeply understand the value of using the safest equipment. The creative challenge lay in seamlessly highlighting the product, capturing authentic moments with the athletes, and showcasing their skills in action, all while crafting cohesive visuals tailored to multiple platforms.

DESIGN PROCESS // Collaborated with athletes, photographers, makeup artists, internal team and pre-press experts.

SPECIAL THANKS // Karen Cockburn, Rosie MacLennan, Jason Burnett, Steven & Jeffrey GluckStein, Steve Holmes, Michael Crane, Kat Langdon, Stella Lee, Brittany Wilson, RKPR Team, Pie In The Sky Studio, Photographers James Heaslip & Clifton Li.

SCOPE // Branding, Art Direction, Photography, Graphic Design, Social Media, PR.

INDUSTRY // Sports, Technology, Recreation